Personalized Support.

Simplified Life.

Hi—I’m Renee Carly, Founder of South Bay Flex Assist.

I offer dependable, customized support — from admin tasks to personal assistance — for small business owners, individuals, families, and seniors.

—  Services —

Admin Support for Small Business Owners

Streamlined, flexible support to keep your business running smoothly—without the overhead of a full-time hire.

  • Document organization

  • Email and inbox management

  • Calendar and appointment scheduling

  • Zoom meeting scheduling & facilitating

  • Data entry and reporting

  • Event planning and coordination

  • Marketing materials design

Family & Individual Personal Assistant Services

Personalized support to help you stay organized—whether you're managing a household, career, or both.

  • Calendar and schedule management

  • Bill payments and account tracking

  • Document organization

  • Errand running and logistics

  • Household management

  • Gift sourcing and event planning.

  • Errands

Senior Personal Assistant Services

Respectful assistance that promotes independence while offering peace of mind.

  • Scheduling and accompaniment for medical appointments

  • Transportation coordination

  • Bill management and payment support

  • Errands and shopping assistance

  • Help with customer service and utility calls

  • Support for safe off-site activities

—  About Me —

I’m a seasoned administrative professional with over 25 years of experience supporting top-level executives in high-profile industries. My career has been built on trust, discretion, and an ability to anticipate needs before they arise.

I’ve had the privilege of working as:

Executive & Personal Assistant to Walter Mirisch, legendary film producer and former President of the Academy of Motion Picture Arts and Sciences

Executive Assistant to the Vice President of MAGIC, the premier fashion trade show in the U.S.

Executive Assistant at Merv Griffin Entertainment, supporting a leading television producer

Throughout my career, I’ve managed everything from complex calendars and travel arrangements to event coordination, high-level communications, and personal tasks. I’m known for my professionalism, calm under pressure, and ability to jump in and get things done—efficiently and discreetly.

Now, I offer as-needed administrative support to busy business owners and entrepreneurs who need reliable, experienced help—without the commitment of a full-time hire.

In addition, I provide personal assistant services to individuals, families, and seniors who need help staying organized, managing tasks, or simply navigating daily life with more ease.

Whether you're running a business, a household, or enjoying your later years, I’m here to support you—professionally, personally, and with care.

Let’s connect—so you can get back to focusing on what you do best, while I handle the rest.

• Local, reliable, and flexible

• No long-term contracts

• Personalized, one-on-one support

From one-time tasks to ongoing support—We’ll create a plan that works for you!

✔️ Hourly and ongoing options available

✔️ Complimentary consultation to get started

Whether you're running a business, a household, or enjoying your later years, I’m here to support you—professionally, personally, and with care.

Let’s connect—so you can get back to focusing on what you do best, while I manage the rest.

I look forward to hearing from you!

Renee